From: The Idea Logical Blog ~ Where will bookstores be five years from now?
The two variables are connected: the further away from you is the closest decent store, the more likely you are to increase your purchasing online. And the more you purchase online, the more likely the store nearest to you is to close.
Mike Shatzkin took the numbers being bantered around about eBook sales growth and applied it to decreasing bookstore sales and viola… A huge comment thread and an interesting discussion.
From: Wiki ~ Cannibalization
In marketing and strategy, cannibalization refers to a reduction in the sales volume, sales revenue, or market share of one product as a result of the introduction of a new product by the same producer.
Tags: Common Sense



















Stumbling Over Chaos :: Pick a peck of peppered linkity wrote,
[...] TeddyPig on increasing ebook sales and decreasing brick & mortar bookstore sales. [...]
Link | July 15th, 2010 at 11:38 pm